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Department of Consumer Affairs

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Suggestions on how the State Govt., local self-government and Police can take effective measures against Misleading Advertisements

Start Date :

Jan 01, 2015

Last Date :

Jan 24, 2015

04:15 AM IST (GMT +5.30 Hrs)

Submission Closed

Misleading advertisements, tricks gullible consumer in purchasing the products and services which are often health hazards or substandard in quality, for example – various ...

Misleading advertisements, tricks gullible consumer in purchasing the products and services which are often health hazards or substandard in quality, for example – various pills/food supplements, fairness creams, etc. The Department of Consumer Affairs, Government of India having its office at New Delhi, would not be able to check the menace of misleading advertisement without the active participation and help from the State Governments, local self-Governments and the Police department of the States. These authorities are expected to intensify their action against the misleading advertisements as also the misleading advertisers on their own or once altered by the voluntary consumer organizations.

Suggestions are invited on how the State Govt., local self-government and Police can take effective measures against Misleading Advertisements.

The last date for submission of your comments is 23rd January 2015.

For more information on Misleading Advertisements: http://cdn.mygov.nic.in/bundles/frontendgeneral/pdf/brief-on-misleading-...

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R Kamath 11 years 5 months ago

Part 3/6: MEDIA SD NOT ACCEPT ANY ADVT. WITHOUT THIS STD. FEATURE: If this’s made mandatory, this measure by itself will be the Ist major step in curbing the misleading advts. since such a move will be a big deterrent for any firm to indulge in wrong practices & misleading the aam janta. The raw fear of getting caught red handed in the hands of users/readers & fear of retribution at the receiving end may force all advertisers to exercise utmost caution/restraint during advertising any products.

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R Kamath 11 years 5 months ago

Part 4 / 6 : STRENGTHEN COMPLAINT REDRESSAL SYSTEM : Systems sd be such that, in case of no proper response within next 7-10days, the users/readers can approach consumer forums which shall have their presence everywhere, at least in every dist. HQ. The awareness about their (Consumer forum) existence sd be given wide publicity, so that, every citizen is aware of their whereabouts/contact/email id, tel no. etc.. Today 8 to 9 out of 10 citizens are not aware of their consumer rights-JAGO GRAHAK…

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R Kamath 11 years 5 months ago

Part 5 / 6 : MAKE THE EMAIL ID OF CONSUMER FORUM STANDARDISED & EASY TO REMEMBER The consumer forum email id should be standardized by joining the name of the district to the consumer forum eg. Name of city / town@consumerforum, etc.. or any other way / form, such that, it is easier to remember the ID by any common citizen, so that, all users can remember it without much effort. This move would help to lodge right complaints at right place, and in the process can help to deter misleading advts.

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R Kamath 11 years 5 months ago

Part 6 / 6 : LET’S TAKE BENEFIT OF SOCIAL MEDIA PLATFORMS AS WELL TO CURB MISLEADING ADVT. If consumer forum can initiate a helpline in what’s app / facebook / twitter etc. in the lines of helpline initiated at New Delhi for women’s safety, on a national scale, such an initiative can revolutionalize the way complaints are lodged and redressed. A provision to lodge any complaint against misleading advts should also be made available in the web page of consumer forum.

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Ashish Jindal 11 years 5 months ago

Dear pm saab in parshanik sales tax or anye adhikariyo ke pichhe cid, cbi lgao. Inke personal phone taping par lgwao. In logo ne aam admi ka jeena mushkil kar diya hai. Hume aapse badi expectations thi lekin ab lgta hai ki kaam sirf un logo ke honge jo bjp se related hai. Dhyanyawad hum umeed krte hai ki aap kuchh mehtavpurn steps lenge

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Ashish Jindal 11 years 5 months ago

Dear pm saab me ashish jindal rohtak haryana se, Pm saab hamne socha tha apki sarkar pichhli sarkar ki compertivily achha kaam karegi, lekin hum logo ne apki sarkar par vishvas karke bahot badi galti kardi kyoki pehla raaj to ram raaj tha ch. Bhupender singh hooda ke raaj kissi parshashinik aadmi ne rishwat nahi mangi lekin ab salestax wale bina kissi galti ke rishwat mang rahe hai or khule aam chalange kar rhe hai ki ab nahi donge to aage pachtana padega. Ye ghatna rohtak haryana ki hai

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Jayanta Sarkar 11 years 5 months ago

I propose to have website of police where anyone can post the complain with necessary proves/documents which can consider as complaint, anyone can take a picture by his mobile and post the misleading advertisement picture. May be after 1 month these advertisement has to be removed by suitable authority.

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Ankit Jain 11 years 5 months ago

Like Censor board passes and certifies films before release, similar authority should be in place to control and pass add. For different media, different branches can be made. No ad should be published untill it is passed by this authority. Any ads which are published should be penalized. Online forum to complaint about these ad's with a deadline based process for taking action further can add strength to it.

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Bhagwat chouhan 11 years 5 months ago

Sir, Link all consumer court data and make a ranking/rating data as per the filled cases for the misleading ads. Instruct that company to flash that score when ever they are advertising their product on TV/radio.

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VISHNU YADLA 11 years 5 months ago

Advt loaded with a pre-filled online template into Govt database shared by all newspapers/printers,Upon authenticity can be allowed for publishing except for adoc requests.Also template should contain ADHAAR # ,contact details & confirm the authenticity via OTP Password.This becomes easy for tracking any discrepancies.Even all Govt jobs ads,contract ads can be tracked for expenditure being made by the particular govt dept as well.

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